Edible Origami Grasshopper and Locusts for Knorr Social Media Campaign

But why edible insects!?

The Global Masterbrand director at Knorr, Niek de Rooij explained that "we are not asking people to start eating insects from now on, but we would like to invite them to think about the impact their plate can have on the planet. And there are plenty of better options such as the simple and delicious recipes we created with our chefs. We hope these dishes will inspire people to discover new, fun ways of cooking with vegetables and plants.”

As part of this project as an invitation and teaser before the influencers went out to the Mexican jungle to encounter a series of short form and high impact challenges.

And how did you make it with Origami?!

It took a fair bit of experimentation, as well as of course a qualification in food handling safety, before I was able to work successfully with edible ink and rice paper to create these original and bespoke edible origami bugs.
Each of them were hand folded with a few tricks of the trade to make sure they were delivered neat and super presentable to the influencers - it was then just their job to rip off those heads and get muching and filming!